("decompressed" version of the title for those 'normal' people out there: "To free or not to free, that's the question" :)
I've shamelessly borrowed (or stolen?:) the title from
dandellion, who wrote an
article about her ethical questions with giving away the content.
At first I thought to reply on the blog, but given that it would've been probably too long and make the discussion tedious to read, I'm going to pollute my own blog with some typing.
Action: giving away free high quality skins
Assumption: this damages the SL economy by forcing the prices down for the 'professional content creators'
There is an interesting comment from
London Spengler, with which I'd like to start my musings:
"Negating that Open Source, good as it is, and I think it is, can also be damaging is blinding yourself; paraphrasing a most favorite blogger of mine…"
I'd paraphrase and put it broader. Negating that any action of yours that brings benefit to someone, also damages someone else, is blinding yourself.
The competition in business. Every worker who achieves the success of a company, which allows this company to tank the competitors, essentially ruins the life of the workers within these competitors - for obvious reasons that there's no money to pay their salary.
Now, of course, the obvious argument that I am expecting to hear is that those two companies are operating in a similar "domain" - they use similar tools, are subject to the similar regulations, etc. However, that's the whole reason why all the companies pursue the R&D - to gain something that allows to break out of that 'same domain' cage. This allows to either produce higher quality stuff - or - lower the prices, hence lure the customers, and get more money. Shortsighted companies sit back and relax, smart companies use this money to make more R&D and further break into a separate domain. In the meantime the competitors might have found some other advantage which is *their* differentiating factor.
Is the company that is winning the market doing harm ?
If yes - it means that the competition is evil, and we've been getting it wrong all the way with all these antitrust laws and such.
Now, let's take a look at the mentioned open source. It does have a head-start competetive advantage of having a low (or zero) price. And, from
some studies - the code quality is comparable.
So what in the world are we paying for ? Well, my take is that the "for-money software" is merely the way to shift the responsibility if needed. If you take apache, it's *your* headache if there are bugs which cause you the problems, whereas with a vendor - you can simply give the boss the phone number where to shout at, and the problems will get fixed. And it is this predictability of the fact that if you have a problem someone will pay attention to it that is worth the buck. In opensource, unless your problem is also considered a problem by the community - or by someone in that community who is willing to spend the time attending it - it's *your* problem, period. This is why opensource and commercial software, and even commercial software based on opensource work so well, in my opinion - they are simply targeting different segments.
And if you are producing the software, and are afraid that someone making the opensource software that threatens your job - then either you are making perfect software which does not have the bugs (theoretically possible, but doubtful), or are forgetting to take care of the customers when they are in need .
Of course, this applies way much less to SL clothes, skins and hair, you either like them or not, they do not deteriorate and normally there are no bugs in the hair (hmm now *that* might be a killer feature to suggest in JIRA - anyone ready to vote ?:).
However, how would it look if everyone weared the same freebie skin and hair ? Dull. And this is worth paying the money for. Now, of course, overtime there are more and more freebie skins - so there is more and more variety.
Then the question of quality comes in - if you, as a professional creator, are unable to keep up with the quality of work by the "amateurs" - what is your competetive advantage ?
Of course, another thing is competing with other professionals who decided to "do it for fun". However, again - here I ask - what is your competetive advantage, something that can not be done "for fun" ? And preferrably, something that can not be replicated digitally. Think of it - and when you have the answer, you would not be afraid of any freebies out there.
If your only core competency is something that is a commodity - maybe it is time to reprofile. Before it becomes commodity in RL. The beauty of SL is that stuff happens so much faster in here, and you can really use it to *model* the situations that would occur in RL. And it does mimic to what RL would be if we were figuring out the proper nanotechnology.
In short - I do not think that giving away for free damages the SL economy. Yes, it probably damages those who think that they can do sell the same stuff over and over - it's an unfortunate fact of life. But on the other hand, it pushes to think about what *else* can be done beyond what is already there, how to be the first and how to offer something that can be uniquely yours. What *else* can you do to attract customers besides lowering the prices ?
If you can find something unique which you can offer, which is needed by the consumers, or, better yet - find something unique which you can offer, and which *may* be needed by the consumers but they do not know it - then you are in even a better position - you have just created a whole new market.
And giving away for free may be part of the strategy.